In a recent PURE Property Management webinar, we brought together three seasoned professionals to explore one of the most overlooked—but critical—topics in real estate investing: rent loss protection.
Hosted by Jock McNeill, with special guests Dave Holt (co-founder of SureVestor) and Eric Swenson (VP at SureVestor), the conversation centered on what it takes to safeguard rental income when things don’t go as planned. Together, they covered the why, how, and what-if scenarios that every investor should consider when thinking about real estate risk.
Whether you’re new to investing or managing a growing portfolio, this post recaps the essential insights from the discussion and gives you a clear path to better protecting your rental income.
What Rent Loss Protection Actually Covers
At PURE Property Management, we’ve partnered with SureVestor, a company built by veteran property managers and insurance professionals, to provide a program that protects your bottom line when residents don’t pay.
The SureVestor program is designed to fill the biggest gaps that traditional landlord insurance often leaves exposed:
- Lost rent due to eviction, death, divorce, job loss, military reassignment, or other qualifying events.
- Malicious damage, like intentional destruction of property—something most carriers don’t cover.
- Eviction expenses, including filing fees and sheriff costs.
- Theft and damage during theft, such as stolen appliances and the damage caused while removing them.
- Lockbox-related theft, where unauthorized entry results in loss or damage.
This is more than just coverage—it’s risk transfer, allowing you to shift the cost of these problems away from your cash flow and onto a structured policy.
Why Transfer the Risk?
Investors generally take one of three approaches to risk:
- Avoid it, by staying out of real estate.
- Reduce it, by hiring professional property managers.
- Transfer it, using insurance to handle unpredictable losses.
The third option, rent loss protection, helps investors do what they can’t always do alone: stay financially whole when things go sideways. This is especially important for investors with just one or two properties. One bad resident could wipe out months of rental income—and that’s not a risk many can afford.
Designed for Professional Property Management
One of the reasons SureVestor’s program works so well is because it’s only available to clients working with professional property managers. That’s not just a business decision—it’s a strategic one. When property managers are involved:
- Residents are screened with consistency.
- Evictions are handled quickly and legally.
- Documentation is thorough and reliable.
These factors reduce risk and improve the likelihood of successful claims, which makes the protection more sustainable and cost-effective for everyone.
How the Claims Process Works
When something goes wrong, the claims process kicks in. It’s designed to be simple and timely:
- The investor files a claim through SureVestor’s online portal.
- They upload documents and photos of the situation.
- A claims adjuster contacts the investor and property manager to review details.
- SureVestor processes the claim—often within 7 to 28 days.
- Reimbursement is issued directly to the investor
That reimbursement can then cover vendor payments and management fees and, ultimately, return money to the investor.
Notably, there are no deductibles for lost rent or eviction costs. The only deductible in the program is $1,500, which applies only to malicious and theft-related damage.
Built for Real Life Scenarios
The program doesn’t just look good on paper. It’s been tested in real-world conditions:
- A resident spread animal waste across walls and carpets, resulting in full remediation and weeks of vacancy.
- Residents vacated after causing significant water damage from clogged sinks left running.
- In rare cases, violent events like suicide or homicide have triggered extended vacancy coverage—up to 25 weeks of lost rent.
These aren’t one-in-a-million scenarios. They’re the events that happen when you manage thousands of rental homes across 22 states. And they’re precisely why protection matters.
What It Takes to Enroll
Enrollment is simple for PURE clients. If you’re placing a new resident, coverage starts immediately. For properties with existing residents, the resident must have paid on time for the last two months to qualify.
You can request this protection directly through your property manager. Once enrolled, your property gets added to the program, and reporting begins monthly.
If you’re managing one or two rentals and haven’t faced a serious issue yet, that’s a good thing—but it’s not a strategy. Risk isn’t just about what’s likely. It’s about what’s possible and whether you’re ready to handle it.
The Bigger Picture: Managing Risk as an Investor
Great investors don’t just buy the right properties. They think long-term. They reduce vacancy, manage maintenance, and protect income. SureVestor’s Rent Loss Protection isn’t a luxury add-on. It’s a tool that brings predictability to a business often defined by surprises.
If you’re working with PURE Property Management, our client advisors can walk you through the process. We operate in 50+ markets across 22 states and are here to help you expand your portfolio with confidence.
